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Beijing-based investment bank China Renaissance is reportedly in talks to raise around $600 million to launch a public fund focused on Binance’s BNB token, according to a Bloomberg report.

The fund would act as a U.S.-listed digital asset company dedicated to holding and accumulating BNB, similar to how corporate treasuries like MicroStrategy hold Bitcoin. 

Alongside China Renaissance, YZi Labs, the family office of Binance co-founder Changpeng Zhao, plans to participate with a combined $200 million investment. Earlier in August, China Renaissance had already disclosed plans to invest about $100 million in BNB, showing a steady commitment to expanding its crypto exposure.

If successful, the fund would mark one of the largest institutional efforts from Asia aimed at direct crypto accumulation. It comes as BNB continues to perform strongly in 2025, recently hitting a new all-time high of $1,375 after an 11 percent jump during a broader market recovery.

BNB, launched by Binance in 2017, remains central to the exchange’s ecosystem, powering trading fee discounts, smart contracts, and blockchain activity across the BNB Chain. The token has more than doubled in value this year, helped by rising demand from treasury-based investment firms.

The effort also shows growing confidence in regulated, crypto-linked public vehicles as traditional finance players seek new ways to access blockchain assets without directly managing wallets or exchanges.

China Renaissance, known for its deep connections in China’s tech and finance sectors, is one of the first major investment banks in the region to explore large-scale BNB exposure.

If the $600 million raise succeeds, it could strengthen BNB’s position as a leading institutional asset and reinforce the return of major Asian capital into crypto markets.